Are the good things in life really free?

My life has been taken over by free (or almost free) things.  Here are some examples:

  • We decided to use WordPress for a company knowledgebase rather than purchasing from a leading a SaaS vendor.
  • We finished a webinar that yielded over 1,800 signups.  We used Gotowebinar ($99/month) and emails our house list (~$400).  That is $0.28 per lead for those keeping score at home (about 50 to 100 times less than most B2B marketers expect).
  • Organic search and social media are the fastest growing parts of referrer traffic at Tangyslice and Firstgiving.
  • I chatted on Skype with my parents during their recent trip to Costa Rica.
  • I sold my wife’s minivan (ok, snicker away, it was my idea) on Craig’s list.
  • After flailing for months without a calendar or contacts on my phone, I discovered Google sync for my Blackberry
  • I stopped reading the daily newspaper now that I seem to get all my news through free RSS feeds.

Are you feeling the power of free?  Any other great free stuff to share?

Author: Frank Days

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