Marketing Agility Podcast is back…really….
Dec08

Marketing Agility Podcast is back…really….

After yet another hiatus, I am now back with the podcast. More people are pontificating about the virtues of using Agile in Marketing (regardless of whether or not they actually use it) and I am excited to capture their stories.

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Ten reasons why I’m a #mktgnerd
Sep26

Ten reasons why I’m a #mktgnerd

know I haven’t been blogging and tweeting much lately (too busy in startup land) but I can’t believe you left me off your list of #mktgnerds. While I lack any empirical evidence, I hope that you will consider the following evidence to justify my inclusion.

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Slides from my MIT guest lecture on Entrpreneurial Marketing
Dec16

Slides from my MIT guest lecture on Entrpreneurial Marketing

ne of my business school classmates asked me to guest lecture on entrepreneurial marketing and share my experiences as a tech startup CMO. I tried to tailor it to the fact that most were early stage startups with limited resources.

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The Essentials of Marketing Automation
Nov19

The Essentials of Marketing Automation

In early October, I moderated a panel at the MarketingProfs B2B Marketing Forum in Boston.  The panel included William Toll, Lori Cohen and David Karp. Despite all the hype many people are still trying to figure out where marketing automation fits into their mix. Here are the slides. The Essentials of Marketing Automation for Small Businesses from Frank Days Thanks to @marketingprofs, Ann Handley and Kathy Bushman for the opportunity....

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Rebranding Agile: How agile marketing is changing the way marketers work
Nov14

Rebranding Agile: How agile marketing is changing the way marketers work

Last week I trekked to Malmo Sweden for the Oredev Conference. As the token marketer, I was asked to share how Agile marketing is being used in marketing today. Here is the video from my talk. Rebranding Agile: How Marketers are Changing the Way they Work for Real-time World from Øredev Conference on Vimeo. Here are my slides if the video is too long. Rebranding Agile: How Marketers are Changing the Way they Work for Real-time World from Frank Days I’d like to thank Scott Brinker for the referral along with Jakob Wolman for his help with the topic. And finally, I’d like to give a shout out to Mattias Georgson Petrén and Emily Holweck from Jayway making it all...

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