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Category Archives: Internet Marketing
Freemium Followup: Interesting Presentation
I found this presentation on Web 2.0 business models on Slideshare. It is jammed with great models and quotes.
Posted in Internet Marketing, Practical Social Media
Tagged business models, freemium, Web 2.0
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Freemium: Something for nothing
As I saw firsthand at SXSW last week, many companies are still trying to figure how to make money in a market where online customers expect to get everything for free. Here are a couple of interesting points from a … Continue reading
Social Media Advertising: Does it work?
As I shared earlier this week, I’ve been experimenting with social media advertising on Facebook. The results to date have been, how do i say this politely, appalling. I knew from my prior research that the clickthroughs would be lower … Continue reading
Nine things to consider when starting an affiliate marketing program
So how do you start an affiliate marketing program? As ubiquitous as affiliate programs are, I couldn’t find any great online content about getting started. I was looking for something pretty simple like a checklist or PPT with the key … Continue reading
Hubspot asks who do you love?
The good people at Hubspot never let me down. I was doing my early morning scan of Twitter when I came across a tweet with a shoutout to send “LinkLove” to anyone you want (ie friend, colleague or favorite blog). … Continue reading
Posted in Innovative Marketing Management, Internet Marketing, Practical Social Media
Tagged SEM, SEO, Viral Marketing
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10 Interesting Viral Marketing Links
Here are some links I found while doing some research to find a viral marketing consultant. http://blogsome.eu http://www.viralvoodoo.com http://www.viralblog.com/ http://www.viralmarketingtips.net/ http://www.technology-toolkit.com http://lehrblogger.com http://sethgodin.typepad.com http://blogs.forrester.com http://mariosundar.wordpress.com http://www.marketingexperimentsblog.com Time to get sneezing.
Posted in Internet Marketing
Tagged Internet Marketing, Viral Marketing, word of mouth marketing
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January Cambridge Search Engine Marketing Meetup
Who said that search engine marketing is yesterday’s news and it is all about social media these days? Yesterday I discovered a meetup on Twitter and decided to sneak out from the nightly festivities with the Tangy clan to attend … Continue reading
Audio from my Social Media Breakfast 11 presentation
Here is a recording of my talk at the Boston Social Media Breakfast 11. Special thanks to Adam Zand.
Posted in Internet Marketing, Practical Social Media
Tagged #smb11, adam zand, nonprofit marketing, social media
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My Slides for Social Media Breakfast 11 in Cambridge
Yesterday I shared a series of social media experiments we performed last summer at Firstgiving. #SMB11: Social Media For Social Change View SlideShare presentation or Upload your own. (tags: boston social)
Posted in Internet Marketing, Practical Social Media
Tagged marketing measurement, Social Media Boston
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