One of my lasting recollections from yesterday’s elections was how effectively the Obama campaign used its database. I never made a donation. I never attended an event. I never even talked with a chugger. All I did was forward a laugh-out-loud viral video to my wife and I was hooked. Early yesterday morning I received [...] [...]
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The issue of trust seems to be everywhere today. Can we trust our politicians when they say we need a massive bank bailout? Can I trust that this charity will spend my money wisely? Can I trust this online business is not some elaborate phishing scheme to clean out my bank account? Over the years, [...] [...] Based on the criteria from my previous post, we made the following short list of candidates: PerkettPR (referral from friend at ConstantContact) KEL and Partners (found them Googling) Topaz (Limeduck worked with them before and raved about working with @DougH) Version 2 Communications (Got recent LinkedIn connection from old colleague Rob Halpin who is working [...] [...] With all the noise about the potential “deal” with Microsoft and Yahoo, it’s easy to forget that the combined company would have around 50% of the total search traffic of Google. While a Microhoo “merger” would provide wider distribution for Yahoo paid search (if you are like Mr. Tangy who is currently ignoring Microsoft’s paid [...] [...] Sometimes the tone here at the ‘Slice can be a little down. So few businesses seem to know what they’re doing with social media marketing, so many techniques are overblown, so much to criticize. But the other day, I ran across evidence that some people are getting it, and doing something about it. After a [...] [...] |
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