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Category Archives: Random Musings
The summer of Frank part deux?
When Attachmate completed its purchase of Novell and I found myself “on the street”, I thought I was all set for another summer of Frank. The great news, however, is that I received a job offer about 48 hours after … Continue reading
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And you may ask yourself-well…how did I get here?
The Talking Heads were playing on the radio as I made my trek to the train this morning. I imagine many people are asking this very question today about their personal and professional lives. What did I do to get … Continue reading
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The anatomy of a great april fools promotion
Did you know that the word gullible is not in the dictionary? Bah, dum, bum, crash. Thank you very much. I’ll be here all week. Don’t forget to tip the waitresses. I knew it was going to be one of … Continue reading
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My week in social media and beyond
Busy week so I didn’t have time for any opinion pieces. Here are some highlights from the week and what is on my mind. WebInno21 – Amazingly this was my first time at the event. I’ve signed up before but … Continue reading
Year-over-year performance – how do you measure it?
My experiences in fast-growing companies revealed a variety of ways people measure growth. The one that always gives me heartburn is year-over-year growth. It is frequently stated as a ratio of your current performance to same month or quarter in … Continue reading
Are the good things in life really free?
My life has been taken over by free (or almost free) things. Here are some examples: We decided to use WordPress for a company knowledgebase rather than purchasing from a leading a SaaS vendor. We finished a webinar that yielded … Continue reading
Thursday night in Beantown
It is always difficult to be in three places at one time so I had to make a difficult decision about what where to go last night. I had three options: MIT Entrepreneurship Center Reception, WBUR Tweetup or the Mass … Continue reading
Posted in Random Musings
Tagged Hubspot, MIT Entrepreneurship Center, MIT Sloan, WBUR
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Can you trust anyone?
The issue of trust seems to be everywhere today. Can we trust our politicians when they say we need a massive bank bailout? Can I trust that this charity will spend my money wisely? Can I trust this online business … Continue reading
Monday Morning Musings
1. I found this interesting post last week by Peter Kim about a framework to measure social media. It is a step in the right direction but it still makes we wonder about when we will see industry standard metrics … Continue reading
Posted in Innovative Marketing Management, Random Musings
Tagged marketing measurement, Peter Kim, social media
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Monday Morning Musings
Here are a couple of things that are on my mind this brisk Monday morning. 1. It is interesting to see Kel Kelly asking about partners and spouses who Twitter together. Personally, I spare my friends and family members from … Continue reading
