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	<title>tangyslice &#187; b2b leads</title>
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	<description>sharp. social. accountable.</description>
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	<itunes:summary>sharp. social. accountable.</itunes:summary>
	<itunes:author>tangyslice</itunes:author>
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		<title>Are the good things in life really free?</title>
		<link>http://www.tangyslice.com/2009/02/13/are-the-good-things-in-life-really-free/</link>
		<comments>http://www.tangyslice.com/2009/02/13/are-the-good-things-in-life-really-free/#comments</comments>
		<pubDate>Fri, 13 Feb 2009 18:58:11 +0000</pubDate>
		<dc:creator>Frank</dc:creator>
				<category><![CDATA[Random Musings]]></category>
		<category><![CDATA[b2b leads]]></category>
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		<description><![CDATA[My life has been taken over by free (or almost free) things.  Here are some examples: We decided to use WordPress for a company knowledgebase rather than purchasing from a leading a SaaS vendor. We finished a webinar that yielded &#8230; <a href="http://www.tangyslice.com/2009/02/13/are-the-good-things-in-life-really-free/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>My life has been taken over by free (or almost free) things.  Here are some examples:</p>
<ul>
<li>We decided to use WordPress for a company knowledgebase rather than purchasing from a leading a SaaS vendor.</li>
<li>We finished a webinar that yielded over 1,800 signups.  We used Gotowebinar ($99/month) and emails our house list (~$400).  That is $0.28 per lead for those keeping score at home (about 50 to 100 times less than most B2B marketers expect).</li>
<li>Organic search and social media are the fastest growing parts of referrer traffic at Tangyslice and Firstgiving.</li>
<li>I chatted on Skype with my parents during their recent trip to Costa Rica.</li>
<li>I sold my wife&#8217;s minivan (ok, snicker away, it was my idea) on Craig&#8217;s list.</li>
<li>After flailing for months without a calendar or contacts on my phone, I discovered Google sync for my Blackberry</li>
<li>I stopped reading the daily newspaper now that I seem to get all my news through free RSS feeds.</li>
</ul>
<p>Are you feeling the power of free?  Any other great free stuff to share?</p>
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