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Tag Archives: social media
Corporate Social Media: After the Buzz
Back in June I was a guest on This Week in Social Media hosted by PJA Advertising + Marketing. The show was rebroadcasted last week. I had a chance to listen again and thought there were some interesting nuggets. Mike … Continue reading
A 21 day plan for creating your own Internet radio or TV show
Image via Wikipedia Wake up everybody. The age of plentiful bandwidth is here. This means a streaming radio show can sound like the host is sitting right next to you. Last summer I blogged about my learning from producing a … Continue reading
When I grow up I want to be microfamous
Please accept my apologies for disappearing over the last few weeks. Life has a way of getting busy with things like helping clients, producing a radio show, and performing my mission critical soccer dad duties. Somewhere in between I’ve been … Continue reading
Is social media doomed?
As I blog about new media, I am often struck by the irony of my social media “lifestyle”. Many of my new “friends” have drunk the web 2.0 Kool-aid and spend most of their time on social media talking about … Continue reading
Posted in Internet Marketing, Practical Social Media
Tagged b2b social media, SEO, social media
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Is PR relevant in a social media world?
Regular readers of the ‘slice know that I frequently rant about the need for marketers to be more accountable. Given the challenge of measuring the direct impact of PR, I could take the easy position that you should kill your … Continue reading
Why do marketers love social media?
Here are some of the reasons that came into my head: Shiny new object: It is where the action is today even with the bursting of the Web 2.0 bubble My favorite four letter word: Most of the channels are … Continue reading
Audio from my Social Media Breakfast 11 presentation
Here is a recording of my talk at the Boston Social Media Breakfast 11. Special thanks to Adam Zand.
Posted in Internet Marketing, Practical Social Media
Tagged #smb11, adam zand, nonprofit marketing, social media
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Monday Morning Musings
1. I found this interesting post last week by Peter Kim about a framework to measure social media. It is a step in the right direction but it still makes we wonder about when we will see industry standard metrics … Continue reading
Posted in Innovative Marketing Management, Random Musings
Tagged marketing measurement, Peter Kim, social media
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13 Ways to Improve Your Social Media Street Cred
1. Get a shiny new “persona”. Using the name your parents gave you is boring. Why be Frank when you could be something hipper like Days.fm or Tangyslice. Check out the Internet Anagam Generator where there is an endless supply … Continue reading
