tangyslice » software marketing http://www.tangyslice.com sharp. social. accountable. Thu, 16 Jun 2011 13:52:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 sharp. social. accountable. tangyslice no sharp. social. accountable. tangyslice » software marketing http://www.tangyslice.com/wp-content/plugins/powerpress/rss_default.jpg http://www.tangyslice.com 23 social media things for your next software marketing announcement http://www.tangyslice.com/2009/11/13/23-social-media-things-for-your-next-software-marketing-announcement/ http://www.tangyslice.com/2009/11/13/23-social-media-things-for-your-next-software-marketing-announcement/#comments Fri, 13 Nov 2009 13:55:48 +0000 Frank http://www.tangyslice.com/?p=452 Continue reading →]]> In no particular order:

  1. Blog it
  2. Tweet it
  3. Digg it
  4. Stumble it
  5. Post in  LinkedIn groups
  6. Add to email signature
  7. Tweet it again later today
  8. Post to Facebook group(s)/fan page(s)
  9. Update your LinkedIn status
  10. Share in customer forums
  11. Reddit
  12. Create a one minute podcast for iTunes
  13. Record a one minute Webcam video for YouTube
  14. Upload your PPT to Slideshare
  15. Create a Friendfeed
  16. Get your blog listed on Technorati
  17. Tweet it tomorrow
  18. Update/create your Wikipedia page
  19. Post to vertical communities like Toolbox.com
  20. Ask friends to retweet
  21. Ask friends to “like” on Facebook
  22. Beg your favorite bloggers to mention
  23. Post picture from announcement party to Flickr

I’m sure I missed some.  Any other suggestions?

]]> http://www.tangyslice.com/2009/11/13/23-social-media-things-for-your-next-software-marketing-announcement/feed/ 3 Fresh ideas… http://www.tangyslice.com/2009/07/08/fresh-ideas/ http://www.tangyslice.com/2009/07/08/fresh-ideas/#comments Wed, 08 Jul 2009 15:41:49 +0000 Frank http://www.tangyslice.com/?p=382 Continue reading →]]> The tech marketing holy trinity (ie webinars, whitepapers and tradeshows) still rule for most of the B2B marketers I meet.  That doesn’t mean that they aren’t thinking about ways to test the waters with new/social media.  While their customers may not be gathering and connecting in great numbers in these channel (yet), opportunities still exist to share content and start the conversation.

Here are three fresh things you can try:

Update Linkedin – Make sure your company profile is up-to-date and check out a few groups where you think your prospect are chatting.  If you feel ambitious, start a couple of discussions.  While the groups are a little spammy, there is a also a ton of action.

Do a Google blog search – Check out what people are saying about you or your competitors in the blogosphere.  Even better, setup a Google blog alert for your top 5 organic search terms.  This gives you the opportunity to comment on relevant posts.

Peek at your Web referrer logs – I am always surprised to find new sources in my organic web traffic.  It often gives me fresh ideas for online content and campaigns.

Any other super simple things you have tried?  How have they worked?

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