Seven simple steps to more effective social media listening

I’m sure that most of us have heard the social media truism that first step to being more social is listening.  An entire industry has sprung up around listening platforms.  Before you sign up for 12 months of service from the platform of the day, here is my list of low cost/no cost ways to be a better online listener. Identify your top influencers and/or sources of information – If you are like most people, you know your...

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When I grow up I want to be microfamous

Please accept my apologies for disappearing over the last few weeks.  Life has a way of getting busy with things like helping clients, producing a radio show, and performing my mission critical soccer dad duties.  Somewhere in between I’ve been able to squeeze in a few hours building my microcelebrity (more like expanding my nanocelebrity).   Over the last two weeks I broke the 1,000 followers mark on Twitter (OK, Limeduck I...

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Is Facebook vs. Twitter the next epic battle?

With the recent design changes at Facebook, the media is buzzing about the “epic” battle for status update supremacy.  If you are looking for an informative article about the growing rivalry, check out a great post by Brian Solis on his PR 2.0 Blog entitled The Social OS, The Battle Between Facebook and Twitter is the New Mac vs. PC. Both Facebook and Twitter do provide simple ways to enable our oversharing of every little...

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Day 15: You’re ugly, you have no friends and…

…your mother dresses you funny. That was a common insult when I was about 8 years old.  These days I take solace in the fact that I did find a loving wife years ago and my mother doesn’t dress me anymore.  The middle part of that statement, however, hits a little closer to home.  When I started this inane trek, I figured someone would find me on these site.  I do have some “real” friends after all (238 on...

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Social Media and Microblogging: Twitter

Did I tell you I love Twitter? Who knew 140 character random musings could bring so much pleasure. Did I tell you I love Twitter? I already have 14 people following me including Obama, Clinton and MC Hammer! Did I tell you I love Twitter? Who knew my Firstgiving colleagues from the UK also enjoy late afternoon chocolate breaks? Did I tell you I love Twitter? Or that my short attention span syndrome can be treated with microblogging?...

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